Choosing Affiliate Networks
February 02, 08 by The Preneur
Which Network to Choose
There are many affiliate networks for marketers to choose from. One might ask, which network should I choose? To be honest, there is no definite answer. However, try to stick to choosing from networks that have created a good reputation and image for themselves (usually the more popular networks not always though). You can read and find a lot of information about affiliate networks provided on blogs and websites. A popular website I like to use to find out more information about the different networks is called Publisher Spot. You can find information and reviews for just about every affiliate network out there. They are well written articles and provide everything you need to know about each network.
Campaigns and Payouts
Each affiliate network varies on the payout amount for their campaigns, whether it be a lead or sale. Some networks have much lower payouts than their competitors, however that can be easily fixed by contacting your affiliate manager and asking for a raise to whichever campaign you are promoting. You should ask your affiliate manager for a raise in the payout for your campaign before you promote it as well as after you generate a few leads or sales for that campaign. Do not be afraid to ask for a raise in the payout. Affiliate managers will usually match the higher payout rate that another network is offering for the same exact campaign. Most of the time it will not even be a problem as most affiliate networks are competing with each other to keep affiliates at their network as well as keep them happy.
My Personal Experience
I was introduced to CPAEmpire by a fellow affiliate marketer and decided to begin my affiliate marketing career with them. I have since then ventured out and promote campaigns through MaxBounty, NeverBlueAds, and COPEAC. You can find more information about them by checking out my “Networks” link in the header. The reviews are short, but I will edit them with more detail in the future. CPAEmpire’s payouts are slightly less than other networks, but as I mentioned before asking for a raise should not be a problem. On the brighter side MaxBounty tends to have higher payouts than other networks.
Obviously, affiliate marketers and entrepreneurs alike will have different opinions about each network. There are pros and cons for every network and with some the pros outweigh the cons and vise versa. The best way to figure out which network you will like the most is by applying to be an affiliate, to whichever networks you are interested in, and testing them out for yourself.
Flickr Photo By: lumowerkx




I am currently trying out Never Blue Ads.. They have quite an interesting bunch of campaigns.. With other networks, I am yet to make a splash, hope to try soon though!
Hey Vijay!
Currently, my best performer is CPAEmpire. I think it’s only because that’s the network I started out with. Later on I hope to be making more with other networks as well though…
But yeah, I’d have to agree with you that NeverBlueAds has a quite diverse group of campaigns to select from. As do many of the other networks.